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Engaging Social Media Content: 5 secrets you need to know

Engaging Social Media Content: 5 secrets you need to know

Ana Tyschenko
Written by
Ana Tyschenko

If you want more eyes on your business and to see those sales figures rise, social media marketing is your best friend! So check out the hilarious and insightful video by Marley JaxxHow to Create Engaging Social Media Content.

In this gem of a video, Marley Jaxx serves up a hearty dish of tips and tricks that will help your content go from “meh” to “wow!” With years of experience seasoning social media strategies, this creator knows what it takes to get your audience’s taste buds tingling.

Secrets to creating engaging Social Media Content

First off, there are three main objectives you absolutely must keep in mind: lead generation, lead nurture, and lead conversion. If you don’t have these, your strategy is just spinning in place. Every piece of content should aim to achieve one or all of these goals. Think of it like reverse engineering – make sure your content is actively working for you!

To kick things off, know your audience! Create content that resonates with them and encourages engagement. And don’t forget about storytelling! People connect with stories; they’re timeless and compelling. Instead of sharing dry facts, share your journey and the lessons you’ve learned along the way. This creates a deeper connection with your audience.

Now, let’s talk tactics in social media content strategy! 

Always include a strong call to action at the end of your Social Media Content. Don’t assume your audience knows what to do next – tell them! Whether it’s clicking a link, signing up for a webinar, or downloading a freebie, give them clear next steps.

Lastly, remember the 80-20 rule. Aim for 80% valuable content and 20% calls to action. This approach builds trust without feeling pushy.

So, as you create your social media strategy, keep lead generation, nurture, and conversion at the forefront. Want to dive deeper into creating content that converts? Check out the video here and discover how to make your content sizzle in the crowded social media kitchen!

Let’s get your business growing!


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